Reception Theory: Blog Task

1) What is the preferred reading of a media text?

The meaning the producers want to put out for people to follow ,so they accept the intended message by using recognised codes and conventions.

2) What is the oppositional reading of a media text?

The audience reject the intended message and construct an opposite reading instead. This can be due to their own social, political or moral beliefs and values. 

3) How does the Adolescence clip position the audience to respond to the teenage character in the scene?

The audience might feel he that comes across a bit dangerous and violent. This is shown when he raises his voice and swears multiple times at his solicitor. The audience creates an image that all teenagers come across fearsome.

4) Why might young people reject this reading and construct an oppositional reading of the trailer?

Young people might reject this because they know how it feels to get judged for being criminals. In reality he is a young boy who is put under a lot of pressure and needs support however his support system failed him.

5) Exam-Style Q: Explain how representations of young people are constructed in this clip. Answer with reference to Stuart Hall's reception theory. (Preferred/Oppositional Readings)

In this scene, the solicitor looks alarmed. This is shown when she makes a terrified face suggesting that she is very uncomfortable ,in fact she was flabbergasted because she did not know how to reply to him when he had his sudden outburst. The preferred reading in this scene might be that Jamie is short tempered and exasperated, this is demonstrated when he recklessly threw the cup angling towards the floor where it broke. The oppositional reading might be that he's under pressure a lot and because of his age, he finds it hard to cope with such a big accusation above his head, making him to lash out and swear at the solicitor. 

Demographics and Psychographics: blog task

1)Media companies classify potential audiences primarily using demographics (statistical facts about a person) and psychographics (personality, values, and lifestyle).  Helps producers design media products that appeal to a specific target group

2)The 7 Psycho graphic Groups

• Mainstreamers: want security and like fitting in with everyone else. They make up the biggest group and prefer trusted, everyday brands like Heinz or Tesco.
• Aspirers: care a lot about status, fashion, and looking cool to their friends. They love trendy clothes,new phones, and popular brands like Nike or Apple.
• Succedeers: are confident, organised people who want to be in control. They work hard for success and buy expensive luxury items like designer watches or fast cars.
• Explorers:love adventure, excitement, and trying new things first. They are drawn to action sports, new video games, and brands like Red Bull or GoPro.
• Reformers care deeply about fairness, the environment, and making the world better. They avoid wasteful packaging and choose eco-friendly brands like Lush or Patagonia.
• Strugglers live day-to-day and often look for a fun escape from a tough routine. They enjoy cheap thrills, fast food, and entertainment that gives them an instant boost.
• Resigned like tradition, routine, and sticking to what they already know. They are often older people who avoid big changes and trust classic brands like Marks & Spencer.

3)

• I fit into the Aspirer group because I really care about fashion and keeping up with the latest trends on social media. I like saving up for cool trainers and well-known brands.
• Part of me is a Reformer because I care a lot about climate change and animal rights. I try to recycle and avoid buying things with lots of plastic packaging.

  

4)

C-C1,2,D

A-18-35

G-primarily female 

E-Predomiantly white british 

5)One psychographic group that reads Heat magazine is Aspirers. They have an image-conscious personality and enjoy celebrity gossip, reality TV, and the latest fashion trends. Their lifestyle revolves around social media and keeping up with popular culture, so they spend their money on trendy clothes and beauty products featured in the magazine.

The Empire Strikes Back

 Mise-En-Scene 

LIGHTING: I picked when the swords lit up because it suggests  fear, battlefield. The audience feels suspense and it builds up from the battle with the two people that have the laser swords.

COSTUME: The actors costume emphasis that they are equipped to battle as one of the actors have a mask and a body armour whereas the other actor has normal clothing but a hint of   robust.

Camera Shots & Angles

CLOSE UP SHOT: I picked close up shot ( when the camera is in Darth Vaders face). I specifically picked this shot to show his authority against Luke sky walker. He gives an eerie tone even when he speaks suggesting that this character is potent and feared. 

LOW ANGLE: I picked this angle to show his authoritative nature, making the subject look big and powerful. The audience might react to this as a shocking surprise. 

Audio

SOUND EFFECTS: The swords hitting each other create a loud frantic sound suggesting that it will be a deadly attack battlefield.

SILENCE: Making the actors reflect on their behaviour especially when Luke Skywalker threw Dark Vader off the platform. This makes him feel slightly guilty in silence. 

Camerawork blog tasks'

3 CAMERA SHOTS

Close up shot: In this shot, you can't see the background as this scene only revolves around her. She shows a lot of facial expressions to suggest that she's in panic or distress or maybe something went wrong. This shot allows the audience to see a emotional reaction. Close up shots are usually an aspect of a characters face allowing us to observe how they are feeling at the time.

Over the shoulder shot: In this shot, you can see the person's point of view in which you can spot them looking from behind maybe to suggest they are in danger as they are fully unaware of it. It gives a visual representation of the background and this shot specifically has this angle, so we as the audience can notice all the imperfections.

Two shot, medium close up: In this shot, you can see the two characters together, making it a two shot as usually the characters are together. In this shot, you can detect the characters facial expressions as they look frantic and unsettled about something. This is shown when the  camera gets closer to them 

1 CAMERA ANGLE

Low angle shot: In this shot the character is portrayed in a low angle to show that the character looks vulnerable or in fear, it can invert the dynamic to make the audience feel smaller then they really are. This focuses on the characters state showing their weaknesses. 

MIS-EN-SCENE

The setting gives off from a lab that has forbidden chemicals in it. It helps us see what the character environment and surroundings are within themselves. This show also suggests a sense of superpower because of all these portals that is shown in the video.

Mise-En-Scene stranger things analysis.

LIGHTING The lighting here gives an eerie sense of terror because in this scene, the lights flickered which means maybe its foreshadowing that  something will come later on the series that could have an impact on the actors.
This light bulb its very bright maybe musing that it will explode soon because of how vigorous  it gives. It also might suggest that everything will go smoothly as the series progressively  goes on. It also looks very unsettling.

COSTUMEThis doctors costume has denotations of formal and ready to work.  White lab coats , lanyards , tie. Very passionate for his job however it slights juxtaposes how he feels as I can see he looks terrified  of something in the  distance.

Very rural youth clothing that these actors are purposefully wearing maybe to tell the audience that they are children with child like mentality. The hat being different colours, the patterns on the jacket etc.

PROPS

This phone connotes connection and a sense of isolation as you can tell by the panic he gave. 

The bike suggests that the actor is on a mission to do something. In this scene he looked very scared that he fell of his bike maybe suggesting that his body fully shut down because of how he felt at the time.

ADVERTS

 

In this image, I can see a vintage, red , dusty old car. It reminds me of the 1900s. I can also see the big bold writing stating “you don’t need a big one to be happy” This is suggesting that not all branded cars like tesla will make you satisfied. Maybe this image connotes red as a symbolic image for anger , maybe comparing this car to all the other branded cars. It also has a black background emphasising the emptiness and isolation it holds.

Key concepts film poster analysis

Context

This main character is Truman. Truman lived an ideal life, however he gradually started to realise his days were cartoonish. As the story commences, Truman started to unpick the unrealistic  life that was set out for him, and he realises his life was documented for everyone to see. His life was a facade. Truman show represents a powerful metaphor that combats societal normality. 

Language

We know this is a film poster because you can see the protagonist is right in front of you, in other words the main character. It tells the audience that this character is the films focus.

Industries

The film was directed by Peter weir. The star is Jim Carrey, you can see that he is being plastered on the front cover which implies importance on his role in the story. The studio, distributors, the theatre, the investor, the actors and streaming services like Netflix, -are the ones that will be getting the most money. 

Audience 

The target audience is a debatable subject as teenagers may watch it because they can relate to the feeling being watched and the lack of privacy in the modern age and adults may watch it for its deep philosophical themes. We can tell by the themes of this show and what we see throughout it. 

Representation 

The people represented in the film is a white middle aged man who seems to be having some psychological issues upon realising that his whole life was a lie.

Media 10 questions.

 1) Which part of Media are you looking forward to the most?

The music videos and the heavy analysis on films.

2) What knowledge and skills do you hope to learn in Media?

Better at analysing stuff such as films and music videos.

3) What grade are you realistically hoping to achieve in Media?

Grade 7-8 because i think this subject is quite easy.

4) What device do you use most to access the media? (The media = news, TV, music, film, social media etc.) 

My Ipad or my phone.

5) What is your average 'screen time' (or equivalent) on your phone each day. Is this about right, too little or too much? Why?

4 hours and on weekends around 6 hours because  i like using the media.

6) What was the last TV programme or film you watched?

The oddyssey.(it was sooo great though its quite long)

7) What device or subscription do you use to listen to music?

I dont really listen to music but I would choose spotify to mostly listen to music.

8) Do you play videogames? If so, what do you play games on and what is your favourite game?

I like playing roblox with my friends, i love playing catalog avatar runaway and i play games on my phone.

9) Are you on social media? If so, what social media do you have and why do you like it? 

Mostly im on tiktok and netflix because i really like it and i use it when im bored.

10) Finally, do you think the media is a positive or negative thing for young people? Why?

Overall i do think the media is positive however there are really bad influences that influence young children who have the media to do bad stuff.